What Are Niche Edits?
Businesses and bloggers are constantly looking for ways to dominate the SERPs for their target keywords so that they can enjoy free organic traffic from search engines like Google.
Although Google uses many signals and factors to rank websites, backlinks remain the most important signal that search engines use to assess the level of trust and authority. One of the link-building strategies that have shown to be effective in boosting a site’s organic rankings is niche edits.
Niche edits refer to any piece of article or content that is edited by inserting a snippet of relevant content naturally.
You can outsource this service to a niche edit service provider but if you want to do it by yourself, follow the following steps:
- Search for websites that link back to websites with content similar to those on your website.
- Get in touch with the webmasters and ask them if they’d like to link to your article.
Although the response rate may be low, you can increase your chances of getting a positive response by networking with the website owners first.
Is A Niche Edit A Hacked Link?
No, a niche edit is not a hacked link. A niche edit is usually built and not hacked. Niche edit implies editing old content to add a paragraph or two with a link back to your site, with the consent of the website owner.
And yes, there are hacked links. This is why you need to be careful and do your due diligence when choosing a niche edit service. Hacked links can get your site penalized, and you don’t want that.
More on ‘White Hat’ and ‘Black Hat’ Niche Edits
You need to know the type of edit that is credible and the one that you should avoid for marketing purposes.
A white hat niche edit is safe and credible. It works seamlessly with traditional blogger outreach tactics. If you need a global outreach that will make you stand out from the competition, ensure you choose websites that offer high-quality white-hat link-building services.
Black hat, on the other hand, is not safe. Bad link providers usually provide their customers with previously used hacked sites to inject niche editing links. Black hat SEO services still sell used or hacked links today. These links can put your website at risk because they are done without the consent of the webmasters.
Difference between Niche Edit, Guest Post, and PBNs
A successful SEO campaign is typically a mix of different strategies. Each plays a vital role in helping a website gain more visibility and improved rankings.
Guest posting involves researching and creating a new article to be published on a different website within your industry. This form of content promotion gives you control over the content in the article. Niche edit, on the other hand, is simply adding your link to an existing article. With niche edits, you have minimal control over the content. Guest posting takes a little longer because you need to write fresh content, wait for the blog owner to approve it before it finally gets published, and then wait for the content to get indexed.
PBN builds involve creating an entire website network under your supervision. The exciting thing about PBN builds is that you have total control over the content and over the websites and backlinks on your PBN websites. You don’t need to bother about paying for backlinks that eventually disappear.
Why Should You Use A Niche Edit Service?
Not sure if niche edits should be a part of your SEO strategy? Below are a few reasons you should consider adding it to your toolkit:
1. It is easier to convince site owners to give you a link
Compared to guest posts, it is easier to convince blog owners to give you a link in their content. Unlike guest posts, they don’t have to stress themselves about going through your pitch or approving your content and editing it to make it suitable for their audience. In most cases, if you show them the specific article and paragraph that you want to edit, blog owners will be willing to accept as low as $50 to $100 for a 5-minute work.
2. It is cheap
If you’ve tried to guest post before, you will know that blog owners quote ridiculous fees for guest posts. This is because they assume the person asking for the guest post service owns or works for a big corporate company.
While this is common in guest posting, blog owners usually consider editing their old content because it takes less time and requires less work than guest posting. Therefore, they are willing to take less money than they would for guest blogging.
3. It is fast
The process of convincing a blog owner to agree to your request and confirming edit changes is usually fast. All these can be done within a few email exchanges. Unlike guest posts, where blog owners need to struggle with their busy schedule before placing a volume of guest posts order, the waiting period for a niche editing service is short.
Disadvantages of Niche Edits
Despite its pros, some disadvantages are associated with using this type of backlink in your SEO strategy. They include the following:
1. No control over the source
The first disadvantage is that you do not have control over the website you paid to insert your link to. This means that if the blog owner stops renewing the host, loses the domain, or sells the website to another company that removes all outbound links in the blog, you cannot do anything.
2. Risk of being penalized
A website owner may decide to accept edits on their site from niches frowned at by Google (for instance, adult, forex, and pharma). If a website owner starts placing links from these niches on their website after you have put your links there, it could endanger your website since you are linked back to a website in Google’s black book.
In a nutshell, the website you’re placing edits on can harm your website if such a website violates Google’s policy.
3. Hard to scale
The whole process is not only labor-intensive; it can also be difficult to scale if you don’t have a team. While the webmaster’s work is not as tedious as the process involved in a guest post, the work involved in researching the relevant targets, getting in touch with the webmasters, and negotiating with them is demanding.
Niche edits are a great way to boost your site’s authority and rankings. However, it can be pretty challenging finding relevant sites/pages and reaching out to the owners to see if they’d be willing to insert your link. This is why it is best to outsource it to a reputable link-building agency to get the job done for you while you focus on other essential things.
A link-building company typically has a list of websites across multiple niches that they have an ongoing relationship with. It is easier for them to get a link from an authority website after only a few email exchanges. When you work with us here at OneSEO, we help you secure high-quality and niche-relevant links at competitive rates.